PNG vs JPG vs WebP vs AVIF: Which Format Should You Use?
There is no universally best image format: photographs, interface graphics, archives, and web pages have different requirements.
Read guide →Re-encode PNG pixels locally, or convert them to a lossy format when a substantial size reduction matters more than lossless storage.
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Reviewed 2026-07-10
PNG is lossless, so re-encoding the same pixels does not use the quality slider and may not make an already optimized PNG smaller. The meaningful choice is often whether the image must remain lossless and transparent or can be exported as JPEG, WebP, or AVIF.
The tool performs the pixel round trip in your browser and does not upload the image for processing. Large transparent images can be memory-intensive because every decoded pixel uses four colour-channel bytes before canvas and output overhead.
It may already be efficiently compressed, and this tool preserves full RGBA pixels rather than quantizing the image to a smaller indexed palette.
PNG, WebP, and AVIF support alpha transparency. JPEG does not.
PNG usually keeps text and sharp interface edges cleaner. JPEG can be useful for photo-heavy screenshots when a smaller file matters and some artefacts are acceptable.
There is no universally best image format: photographs, interface graphics, archives, and web pages have different requirements.
Read guide →The best web-image optimisation combines right-sized pixels with a suitable format and a quality setting tested on real content.
Read guide →AVIF conversion decodes the image to pixels and rasterizes those pixels into a new JPG or PNG; the right output depends on content and destination.
Read guide →